Created in 1999, the eponymous line, Shin Choi, shows that novelty fabrics with cutting-edge details make for a line that is sure to transcend all the current trends and remain a lasting part of your wardrobe. A native of Korea, Shin Choi moved to New York where she studied at Parsons School of Design where she was able to hone her own aesthetic and dedication to high craftsmanship. In 1988, with the support of her husband Henry, she was ready to launch her own ready to wear line which she names Coleridge and Co. Eleven years later, the line transformed, taking on her own name and taking the world by storm. The Shin Choi line was instantly recognized as an important line in the market and on the scene. Shin’s work has been featured in numerous magazines including Elle, Vogue, Lucky, InTouch, and Real Simple and she’s a favorite among celebrities such as Julia Roberts and Susan Sarandon. Today, she continues to deliver fresh design that looks beyond seasonal trends and creates timeless yet entirely distinctive collections.
With Choi’s modern, clean aesthetic and a sharp eye for shape and texture, this collection is truly unique. Described as having a New York City energy that challenges traditional styling, Shin Choi is all about creating a contemporary look that is infinitely feminine and sophisticated. With a line full of unique jackets worthy of walking the streets of New York, dresses perfect for a desk to drinks look, and vibrant cashmere for miles, this collection is a must have for every woman’s closet. For a jacket that will get you through this cold Fall and Winter and keep you looking fresh try the Veronica Jacket in Grey Stripe over a dress and tights (and gloves, a scarf, and maybe a hat too)!
To add some sophisticated pieces to your wardrobe look for a Shin Choi sale today or check out our entire collection of dresses and jackets !