WWD Thursday

New York—Club-kid kitsch hits retail this summer. Heatherette designers Richie Rich and Traver Rains are gearing up for the launch of their new junior collection, to bow in 75 Federated stores and 25 specialty stores nationwide. The line retains the designers’ signature look, from puffy jackets to denim skirts, retailing for less than $100. Here, the nylon parka and stretch cotton denim shorts.

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