Generra

About Generra

As one of the great start-up fashion success stories of the 1980s, Generra imbedded itself into the American consciousness. A casual and complete lifestyle concept, the label has graced nearly every category at retail including men's, women's, kids, accessories, and footwear. Capturing its market with a style that ranged from basics to innovative fashion the brand also extended its reach by strong support from national consumer and trade advertising on a variety of media. Generra bio...

Celebrities

Gwyneth Paltrow, Cameron Diaz, Halle Berry, Sarah Jessica Parker, Demi Moore, Madonna

Recent Generra Press

Sarah Chalke - Sarah Chalke is wearing a Puffer Vest by Generra.

Alyssa Milano - Alyssa Milano is wearing a Blue Puffer Vest by Generra.

Trendspotting - This time, in our occasional look at pop culture trends: critter-clad hipsters, flat-footed bikes and Canadian singles willing to come to the rescue of lonely left-leaning Yanks.

Generra Clothing & Accessories

Zip Front Long Cardigan
Price: $185.00

Cowl Neck Belted Top in Melon
Price: $66.00

Long Tank Dress in Black
Price: $157.00

Cowl Neck Belted Dress in Black
Price: $115.00

Bow Dress in Black
Price: $245.00

Bib Front Henley Tank in Melon
Price: $80.00

Peasant Blouse in Eggshell
Price: $136.00

Wrap Dress in Black
Price: $115.00

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