As one of the great start-up fashion success stories of the 1980s, Generra imbedded itself into the American consciousness. A casual and complete lifestyle concept, the label has graced nearly every category at retail including men's, women's, kids, accessories, and footwear. Capturing its market with a style that ranged from basics to innovative fashion the brand also extended its reach by strong support from national consumer and trade advertising on a variety of media.
Read more about Generra...Who's Wearing Generra...Gwyneth Paltrow, Cameron Diaz, Halle Berry, Sarah Jessica Parker, Demi Moore, Madonna
Read more about these Celebrities...
Sarah Chalke - Sarah Chalke is wearing a Puffer Vest by Generra.
Alyssa Milano - Alyssa Milano is wearing a Blue Puffer Vest by Generra.
Trendspotting - This time, in our occasional look at pop culture trends: critter-clad hipsters, flat-footed bikes and Canadian singles willing to come to the rescue of lonely left-leaning Yanks.
We are out of stock or we don't currently carry Generra. Please check back often as we may carry this line soon.