About the brand...

The journey to Da-Nang

A sojourn of style that had its origins in French Colonial Vietnamese art and civilization found its way to California, thanks to a collective dream to create a fashion statement based more on culture than cliche. The vision, inspired by the color, sights and artistry centered in the city of Danang, Southeast Asia's cultural hub, soon sprang to life in the form of an ecclectic clothing collection.

Da-Nang, which emerged in January 2003, initially took flight through some witty pieces with military fits and eye catching embroidery details. However, the design team recognized the line had a greater life of its own beyond the trend that launched it into prominence with celebrities and fashionistas. What Da-Nang is all about now and in the future is body-flattering silhouettes, enlivened with a wide spectrum of vibrant colors and a mixture of fabrics. With the California-bred notion of dressed down elegance fusing with both European and Asian-inspired charm, the subsequent collections for men, women and children surface as bohemian, comfortable and vintage in the best possible ways- as if you owned these pieces your entire life.

Da-Nang is supposed to fit loose and on the hips, but you'll still need to size down. Pockets on pockets with chunky brass zippers are a weight contrast with the ultra-light fabrics. Current styles show a trend toward heavier, traditional chino/khaki fabrics with an emphasis on Asian-themed embroidery. Most run huge (except the TWWs which run small). Girls size 24 and under are generally too small for any Da-Nang style. A good rule of thumb is to size down and, remember, they are supposed to be baggy!

Designer > Da-Nang

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