Asha Couture Swim

FOR IMMEDIATE RELEASE December 20, 2006 – Santa Barbara, CA Swimwear designer Asha DeMarco announces the launch of her 2007 collection. With the introduction of Tunics, Pareos and Skirts, AshaCouture’s 2007 collection offers more than gorgeous suits for this summer. Coordinating cover-ups are made of the swimwear’s self fabrics, creating truly unique and sumptuous bathing ensembles. The lush fabrics span a wide range of colors, most recently incorporating a stunning copper metallic that radiates the luminance of pure rose gold. “This new collection is a mix of ultra-feminine and safari” said Asha DeMarco, Founder and chief designer, AshaCouture. “My inspiration was the sultry sophistication of the 40’s Hollywood Glamour era.” Asha selected a range of novelty European textiles, burn-outs, metallics, ultra-soft micro fiber prints and fine crochet lace to bring texture and dimension to this exquisite collection. AshaCouture has found its niche in the designer swimwear market by creating swimsuits with uncompromised attention to detail and constructive elements that give shape to bust sizes 34A-36DD. The impeccable fit lies in the design, giving just the right amount of coverage in the right places. Discreetly incorporated constructive elements such as stays, soft cups and under-wires make their halter and bandeau styles some of the best fitting swimsuits on the market. Adjustable features offer flexibility for varying body shapes. (adjustable/convertible straps and ties around the back for the most secure fit) Every swimsuit is fully lined and lies smoothly on the body. Combining luxurious European textiles and unique trims like the 14K gold and semi-precious stone jewelry found in the exclusive line, these beautiful silhouettes and stylish designs are inspiration to hit the beach. Spending her childhood on the beaches of California, Asha was destined to design bathing suits. Gaining the attention of Sports Illustrated in 2004, AshaCouture has graced the pages of the past 3 issues of the Swimsuit Issue amongst other fashion publications such as InStyle, Vogue, Elle, Lucky, and Self. Residing in Santa Barbara, California, Asha designs her suits to turn every beach go-er into a modern bathing beauty. Bond girl want-a-be? Pick up AshaCouture’s Signature “Dr. No” bikini to catch the eye of your favorite Mr. Bond. See you on the sand! ASHACOUTURE is found in designer boutiques and luxury resorts throughout the United States, in London, the Caribbean and in Canada.